Let’s dive deeper into branding, traffic, and growth to build your blog. Blogging 201 starts Monday, October 20.
Please note: the content of this edition of Blogging 201: Branding and Growth is the same as the challenge offered earlier this year. If you’re looking for something new to tackle, more Blogging U. courses will roll out this fall and throughout 2015.
Blogging 201: Branding and Growth is a two-week challenge to build on the great foundation you developed in Blogging 101 and give your blog’s growth a serious kick start. We’ll help you:
- Define your blog’s brand and make sure it’s effective and consistent.
- Build your audience both within WordPress.com, and without.
- Understand and use your blog’s stats to grow your traffic.
- Make the most of your existing posts, to bring them ongoing attention.
You’ll get a task each weekday, along with links to helpful resources and our best advice on how to tackle the assignment. Weekends are time to catch up, explore a new tool further, or just blog. As with all Blogging U. challenges, you’ll also have access to The Commons, a private, staff-moderated space to chat with other participants, share works-in-progress, ask questions, and give feedback.
At the end of the two weeks, you’ll have a strong sense of your blog’s brand, some new readers, and a to-do list you’re excited to attack. Most importantly, you’ll have more focus and motivation to keep your awesome blog going! (And if you’re worried about doing it all: this challenge wraps up before NaNoWriMo and NaBloPoMo begin.)
You’re welcome to join Blogging 201 whether or not you participated in Blogging 101 — there are no prerequisites at Blogging U. It’s also open to any blogger, whether you blog on WordPress.com, have a self-hosted WordPress site, or use another service entirely.
Interested? Fill out this quick form to register. You’ll receive a welcome email before the challenge kicks off: